The Sirens' Call: How Attention Became the World's Most Endangered Resource

An Instant #1 New York Times Bestseller. From the New York Times bestselling author and MSNBC and podcast host, a powerful wide-angle reckoning with how the assault from attention capitalism on our minds and our hearts has reordered our politics and the very fabric of our society. We all feel it—the distraction, the loss of focus, the addictive focus on the wrong things for too long. Hayes argues that we are in the midst of an epoch-defining transition whose only parallel is what happened to labor in the nineteenth century: attention has become a commodified resource extracted from us, and from which we are increasingly alienated. The Sirens' Call is the big-picture vision we urgently need to offer clarity and guidance.